Driver Sense

driver monitoring system

Cipia is a leading computer vision and AI provider, powering in-cabin sensing solutions for the automotive industry. Cipia’s Driver Sense is our Driver Monitoring System (DMS) focusing on the driver to ensure their safety and convenience. Driver Sense is designed to assist OEMs to meet GSR (DDAW & ADDW) and Euro NCAP requirements.


Using embedded computer vision and AI, Driver Sense tracks head pose, blink rate, direction of gaze and other visual attributes to establish if the driver is focused on the road, distracted or drowsy. The driver state analysis enables life saving alerts and active safety system interventions.


Eyes On road



On top of the safety related driver monitoring features, Driver Sense is further designed to enhance the driver’s in-cabin experience by detecting enrolled drivers. This feature enables in-cabin personalization adjusting seat & mirrors position, the cabin temperature, media preferences, contacts, recent destinations and more. The driver gaze can also be leveraged for advanced human machine interface based on the area of interest the driver is focused on.


Head Position

Direction of gaze


In order to support functional safety requirements, Driver Sense constantly monitors the video quality to detect potential hardware malfunctions. For cameras mounted on moving parts such as the steering wheel column, an auto-calibration algorithm is applied in real time.

Driver Sense detects potential noise factors such as masks and glasses, as well as dangerous behavior including phone usage, smoking and not wearing a seatbelt.

Mask & Glasses




Auto Calibration


Flexibility and Unique offerings

Driver Sense is integrated into production programs in three main ways, designed to address the specific production program’s needs: standalone integration, ADAS domain integration, IVI domain integration. Driver Sense is deployed on a variety of computing platform, and can run on basic Arm CPU or leverage hardware acceleration. In addition, the flexibility extends to the camera location, already deployed in production with A-pillar, steering wheel column, infotainment and overhead-console cameras.

The Technology

The core of Cipia’s solutions is based on advanced, proprietary computer vision and artificial intelligence (AI). Driver Sense is built of two layers, providing flexibility for embedding in partner systems. At its core, Driver Sense utilizes computer vision algorithms to track and report in real-time visual attributes, associated with the driver. We built a second logic layer which analyzes the data provided from the first layer into physiological conclusions of the driver’s state. The logic layer is based on extensive human factors research and testing, in which the relationship between visual facial cues, drowsiness and distraction was proven.

Watch Driver Sense in action